Marketing in a Digital Age – An Overview
Marketing can be exciting. It can be challenging. Marketing is something that many people love to do. Marketing is also the part of their business that many entrepreneurs...
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Online Marketing
Yvonne A Jones 
How to Identify Your Purpose with Content Marketing
Your success in marketing your business online is closely tied in with the content you produce. The challenge is that it’s not always easy to come up with content at the drop...
Yvonne A Jones 
Why Having A Unique Selling Proposition (USP) Benefits Your Business
Identifying your Unique Selling Proposition (USP) is one of the most challenging features of being an Entrepreneur or Small Business Owner. Why is this? What is a Unique...
Yvonne A Jones 
5 Secrets to Setting Goals that Position You for Success
For many people, setting goals is not something they enjoy doing. In fact, one person told me that she does not believe in setting goals. She believes in creating a vision....
Yvonne A Jones 
How to Create your Vision and Mission Statement
Have you found it challenging to create a mission and vision for your business? You’ve been asked many times about your mission and vision and somehow you manage to stumble...
Yvonne A Jones 
Your Marketing Plan: How to Do Market Research
One of the first considerations in creating a Marketing Plan is to do research. For your Marketing Plan to be effective, you cannot base it on assumptions. You must take the...
Yvonne A Jones 
The 3 Keys to a Dynamic Marketing Plan
In my post Why You Need a Marketing Plan four points were highlighted as to why every entrepreneur or business owner needs a Marketing Plan. Marketing Plan – Dynamic...
Yvonne A Jones